Time to Move on

Feb 21 2017

HoverBoards Take The World By Storm

yellowhoverboard

First appearing on our screens, the hoverboard has been the dream of kids everywhere. It’s magical ability to seamlessly take you from one place to another, completely unhindered by the surface over which you travel. Seeing Marty McFly hover over a pond on a childs converted scooter sparked something in everyone, people started to consider it as possible. It’s only right that in 2015 we have come a step closer, as it is the year in the future Marty and the Professor visit.

Hoverboards do actually exist! Don’t get too excited, however. There does need to be a fair amount of things in place for it to ‘hover’, as such. Lexus famously made a hoverboard for their advert, as part of an ad series to do with technology. Their hoverboard tout terrain needed a metal track to run above and a good serving of liquid nitrogen every now and then, it’s not quite as practical as Marty’s just yet. The other hoverboard being worked on (which actually hovers above the ground, anyway) is a bit better, needing only a metal skatepark to run above. Unfortunately, there is no way to control the direction of travel on this board, but it’s a step in the right direction.

The hoverboards I am referring to is the 2 wheeled, self balancing kind. They were first seen in action at the Canton Fair in China, a popular technology fair which has lots of new and cool gadgets being shown off by their producers / inventors. Granted, it got a lot of attention, but clearly no-one quite knew what it was going to become. In the early months, they hit the Western world and exploded to fame with a few clever product placements. Justin Bieber and Chris Brown were seen with the boards, and the rest is history! IO HAWK, one of the original importers of the hoverboard, had sent a board or 2 to Justin and his clan completely free of charge, which has since paid itself off quite nicely.

Justin Bieber had one, so everyone else had to as well. Naturally, the viral nature of the Segway Board caused the popularity of it to skyrocket. It was on everyone who was anyone’s snapchat story and Instagram page. If you didn’t have a hoverboard, you were lagging behind, which of course meant good things for the importers of the high in demand, short in supply people transporters. It was easy work for them, getting them in the country was the hardest task they faced.As it was such easy work for such a great gain, hoverboard sales websites and pages sprung up everywhere. You could fill a dictionary with the names people were giving them – Scoot Boards, SwayBoards, BalanceFoots and most commonly, hoverboards, despite the clear fact that the wheels of them are firmly planted to the ground. The reason the name hoverboard became it’s given name is due to the feeling a user gets when riding it, a ‘hovering’ sensation.

 

Written by Donald Adamson